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GOURMET
BURGER
KITCHEN
Go Nuts this Father's Day! We added a life-saving option to the GBK menu; customers were able to order a chat-at-your-table with a testicular cancer expert, to break the stigma. The easy, relaxed, informative chat gave men a chance to learn how to check themselves, when to check themselves and what to do if they have any concerns.
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The customer feedback was unbelievably positive. Representatives from The OddBalls Foundation did a smashing job at educating customers.
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The coverage was fantastic. We organised interviews with a testicular cancer expert across some of the biggest and best stations in the UK.
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Scroll down for coverage details ⤵
OUTCOME
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